Meet the Team!
Research Designed specializes in marketing and advertising for clinical trial sites, site networks, clinical research organizations (CROs), and biotech companies. Aiming to fill the various needs of these vastly different entities, we offer services focusing on two major areas: patient-centered marketing and industry-focused marketing.
Our capabilities include comprehensive marketing plans, content writing, copywriting, social media strategy, graphic design, digital and social ads, web design, and multimedia production. Our approach is so collaborative and adaptive, you will forget we are a vendor!
Founder and Chief Strategist
Christine Senn, PhD is the Founder and Chief Strategist at Research Designed. She has worked in clinical research since 2005 – first as a CRC at an Academic Medical Center (AMC) then at the multi-specialty multi-country integrated research organization (IRO) Centricity Research where she served as Chief Integration Officer. Dr. Senn worked primarily in public relations and communications prior to entering the clinical trial industry. She holds her PhD in Psychology and has Masters degrees in both Clinical Psychology and in Advertising and Public Relations. Her desire to reconnect with her marketing background and her love for the clinical trials industry led her to create Research Designed as a niche marketing company specializing in clinical trial sites and networks. She is double-certified by the Association of Clinical Research Professionals
(ACRP) and currently serves as ACRP’s 2023 Chair of the Board of Trustees.
Marketing Content Specialist
Sarah's background in scientific research fostered her passion for enhancing the space where science and audience overlap. She combines her understanding of the clinical research industry with marketing experience in targeted patient recruitment, digital
analytics, advertising, web design,
SEO, copywriting, brand strategy, creative design, and social media brand management. She excels in
calibrating marketing strategies for growing scientific companies to create maximum impact. She is Google Analytics & Google Ad -certified, and holds a Bachelor of Science in Biology and Masters in Business Administration.