The Many Benefits of Failing
I am so excited to talk about failing. People are never excited about this topic, but it's such a wonderful topic. Why? Because failure...
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- Nov 17, 2022
- 3 min
Clinical Trial Marketing: Connecting with Sponsors and CROs
Christine: Well, hello, everybody! Today, we are going to talk about how clinical research sites can talk to their Clients, Sponsors and...
- Oct 27, 2022
- 6 min
Clinical Trial Marketing: How to Speak to Your Patients
Christine: Well, hi Heather! It's so exciting to have you here to talk about how we speak to patients in clinical research. So, I'd love...
- Oct 6, 2022
- 4 min
Clinical Trial Marketing: Diversity
Diversity—it's not a check-the-box solution for your marketing efforts. Marketing isn't done in a diversified way, and you go, “Oh yes, I...
- Sep 15, 2022
- 6 min
SEO: What is it and why does it matter?
This week, Christine Senn speaks with SEO expert Kayra Velez about the importance of search engine optimization.
- Aug 4, 2022
- 4 min
Personal & Professional Branding
Today we're going to talk about branding, both for the company and for yourself. I'm going to start with the company. Companies gain...
- Jul 21, 2022
- 3 min
Why Marketing?
Today we embark on a new series, which is going to be about marketing in clinical trial research. It is something that some companies do...
- Jun 29, 2022
- 4 min
Character Strengths: Humanity
I'm wearing red today because we're talking about love. I don't normally dress in theme, but really – what is the color of wisdom or...
- Jun 1, 2022
- 4 min
Character Strengths: Wisdom & Knowledge
This is the fourth video in my series called Character Strengths. Today, we explore the virtues of wisdom and knowledge.
- May 12, 2022
- 5 min
Character Strengths: Transcendence
I did not think that the virtue of transcendence was going to apply to business, but it absolutely does, especially in inspirational...
- Apr 21, 2022
- 7 min
Character Strengths: Courage
Hello! Today we're going to continue our series on character strengths. This time we are going to talk about the virtue of courage. This...
- Mar 31, 2022
- 8 min
Character Strengths: Justice
Today we're going to start a new series called Character Strengths. For anyone who knows me, I really love positive psychology. I do not...
- Mar 10, 2022
- 4 min
Eliminate Silos in the Workplace
Hello! Well, today is a super simple concept that is actually a little bit scary to some people, and it's this: Don't work in silos. For...
- Feb 17, 2022
- 4 min
Free Your Mind
New Year, New You! What?! Why would I even say that?! First of all, it's not January, but secondly, that saying really implies that...
- Jan 27, 2022
- 4 min
Feed Your Brain
I contend that if you want to be a great leader and a great contributor to society, you will want to maximize your brain. Notice I didn’t...
- Jan 6, 2022
- 3 min
Leading Through Change – The Stages (oh, and don’t gossip)
Today’s chat is more from John Maxwell’s “Leading Through Change” podcast episodes that we spoke about last time. Last time, I encouraged...
- Dec 9, 2021
- 3 min
Leading Through Change - The Culture
I want to start by saying “Leading Through Change” is the exact title of John Maxwell’s 2-part podcast series on being a leader through...
- Nov 18, 2021
- 4 min
A Tip to Overcome Your Fear of Public Speaking and Interviewing
I listened to the most fascinating podcast recently and it was with marketing guru, Rory Vaden, who talked about the fear of presenting —...
- Oct 28, 2021
- 6 min
The Best Project Management Involves Change Management
Well, hello, darlin’s! In preparing for Project Management Day, I was thinking about how I consider project management is different from...
- Oct 7, 2021
- 5 min
Making Sense of Biotech and Our Immune Systems
Hello! Welcome to SennSays! Why am I in a car? This is a great question. You might recognize Riding in Cars with Researchers' Dr. Jeffrey...
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